Project overview

The Ukrainian MarTech Companies Catalog aims to promote Ukrainian MarTech at the global level and demonstrate its competitive advantages.

The long-term vision of the catalog is to establish a systematic source of knowledge about the state and dynamics of the Ukrainian MarTech market in a global context.

The catalog includes:

The study presents a mapping of 225+ Ukrainian MarTech companies, categorized by:
● geography,● segments,● time on the market,● number of employees.
The catalog also contains detailed profiles of 50+ companies that took part in the survey.Main segments: general information, monetization, investments.

Methodology

The catalog was developed based on surveys of MarTech companies, analysis of open sources, and expert validation in collaboration with YouScan. The sample covered companies with Ukrainian roots as well as those registered in Ukraine. Data were verified through official registries, LinkedIn, and expert interviews to ensure relevance and accuracy.

Geography of the Project

The study involved both founders who remain in Ukraine and founders with Ukrainian roots abroad.● Ukraine — 50%● USA — 25%● Europe — 15%● Other countries — 10%

Significance of the Catalog

● Global impact. The study is aimed at international investors, partners, and clients, integrating the Ukrainian MarTech ecosystem into the global market.● Regularity. Updates and repetitions are planned every 1.5–2 years to maintain data relevance and ongoing dialogue with key stakeholders.● Post-project effect. The results remain a valuable resource for companies, fostering new partnerships and investments.

Contact with the Team

If you have questions or suggestions regarding the catalog, please email us at: moc.metsysocehcetau%40tcatnoc
Project Manager: Yulia Ovchinnik (Оvchinnik Yulia) — moc.metsysocehcetau%40kinnihcvo.y